LG XC-102 Micro Stereo (2005)
This design is a modern interpretation of vintage stereos. The centered volume knob is an invitation to touch at the point of sale. I was responsible for the first sketches to the final product, and went through the process of market research and strategy, idea sketches and renderings, product graphics, engineering for prototyping, and defined colors, materials and finishes. The product was launched in April 2007.